People's Daily Praises Zhang Xue: Hard Work Changes Destiny

People's Daily published an editorial 'Hard Work Is the Key to Changing Your Destiny' praising ZXMOTO founder Zhang Xue for banning new drivers from buying the 820RR motorcycle.

The Decision

• Policy: 820RR not sold to riders with less than 1 year experience
• Reason: Rather earn 10% less than have more deaths
• Impact: Voluntary sales restriction for safety

Analysis

State media amplifying a positive business story. Zhang's decision is genuinely unusual in the motorcycle industry. Whether organic or coordinated, the story resonates because a business owner choosing safety over profit is universally relatable.